Double Down Joins Forces with Jacobs Entertainment
- 08/27/2012By Debra SaundersGoogleIGT this week announces that it will take its Double Down Interactive casino application, to a new audience and make it available to the five online casino websites of Jacobs Entertainment that operate throughout Nevada and Colorado.
The agreement will give Jacobs Entertainment customers the opportunity to play a variety of games from the top rated online casino brand’s large library of interactive games. The idea is to enrich the playing experience at each of Jacobs Entertainment’s casinos.
Players will be able to enjoy DoubleDown Casino’s full repertoire of games, that include popular games like Da Vinci Diamonds, Cleopatra slots, as well as multi-player poker games.
IGT’s executive vice president of global sales, Eric Tom, expressed his pleasure over the agreement and said that IGT is offering Jacobs Entertainment customers the chance to have an ultimate online casino games experience under the Jacobs Entertainment umbrella. Players will also be able to play slots slots and multiplayer poker in free mode from home or anywhere they are.
Steve Roark, President of Jacobs Entertainment Inc. also weighed in on the partnership deal and said that it's a great fit for the brand, allowing them to appeal to customers in a fresh way. The deal is a strategic and smart move that both companies will benefit from.