PricewaterhouseCoopers Releases Gambling Report


12/28/2011
By Debra SaundersGoogle

PricewaterhouseCoopers has released their annual report “Global Gaming Outlook: The Casino and Online Gaming Market to 2015.”  The report details the challenges and developments facing the international gambling industry in light of regulatory and technological developments.  According to the report, worldwide casino gaming profits will grow at a 9.2% rate over the next five years, growing from 117.6 billion USD to 182.8 billion USD. This report will have serious implications on the casino games online industry.

That average growth rate is a result of disparate growth rates in the West and East.  While the growth rate in the U.S. is as low as 5%, the growth rate expected in the Asia-Pacific area is 18.3% – it is expected to overrun the U.S. and become the biggest market globally in five years.  PricewaterhouseCoopers expects a significant eastward movement in all aspects of gaming including consumption and production. 

According to the report, the countries with the largest casino gaming markets are France, Germany, and South Africa.  Thought the market in South America is very small, currently estimated at only 3.8 billion USD, the growth rate there is expected to reach 8.1% bringing the total gambling revenue from that continent to 5.6 billion USD by 2015.  Online casino gambling is quickly becoming popular across the globe!

Canada is reflecting the lowest potential growth rate – just 1.8%.  Just above Canada in growth stands South Africa with a forecasted growth rate of 1.9%.  PricewaterhouseCoopers revealed that the biggest legal gambling markets are in Europe, Asia, and the Middle East.  England holds the first place position as the biggest legal single market.

The report concludes with a general forecast of significant change.  They suggest that all parties involve must work to position themselves properly for the inevitable shifts occurring in the international gaming industry. 


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