WMS and 888 Partner for Exclusive Deal


07/10/2012
By Debra SaundersGoogle
This past week, WMS Gaming Inc., a leading supplier of online casino games and machines announced a partnership with Dragonfish, a division of 888 Holdings. The companies plan to offer a play-for-fun poker application in the US market.
 
The agreement stipulates that WMS will market 888’s poker platforms in land-based casinos throughout the country. Once online poker becomes legal either on a state or federal level, the company will be able to launch a real money top rated online casino games site. WMS will be the sole distributor of 888's online poker solution to US casino operators.
 
Orrin J. Edidin, President of WMS, commented on the deal, “Aligning our efforts with 888 Holdings will allow WMS to provide our casino operator customers with the capabilities and benefits from one of the world’s most experienced online poker operators which will significantly support their efforts to benefit from online poker in the United States in a play-for-fun environment or as real money online poker becomes legal.”
 
Brian Mattingley, CEO of 888 Holdings, weighed in, "WMS is one of the main gaming suppliers in America, with a network of relationships with land-based operators that is second to none. The combination of 888's cutting edge online poker platform and WMS' customer relationships, marketing and distribution capabilities, provides the opportunity to build a substantial online presence.”
 
Mattingley continued, “By deploying our joint online poker solution, casino operators in the United States will be able to provide their customers with a robust and secure network with the liquidity and games offering to give the best possible player experience.”
 

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